1:1 Coaching & Consulting

Your Book Is Just the Beginning.

Strategic, high-touch coaching that meets you exactly where you are — whether you’re still writing, ready to publish, or trying to turn your book into a thriving business.

Work With Me

What clients say after working with Alexa

✓Finished and published a book that had been “almost ready” for years
✓Navigated self-publishing from zero to launch without the overwhelm
✓Built a multi-revenue coaching business anchored by their book
✓Finally understood the publishing landscape — and had a real strategy
✓Launched with confidence, not guesswork

“Alexa took me skillfully from decision to decision and from step to step. Her bird’s eye view kept me efficiently and effectively on track.”

— AnnMerle Feldman, Author, Fierce Over 50

Not a cookie-cutter program. Your path.

Most publishing programs give you a playbook designed for someone else. This isn’t that. Book 2 Boss 1:1 coaching is built around you—your book, your goals, your timeline, your business.

Some clients come with a manuscript that needs accountability. Some arrive with a finished book and no idea what comes next. Some are building a coaching business and need the book as their credibility anchor. Wherever you are, that’s exactly where we start.

And as things change—because they always do—your program changes with you.

“I prefer to teach, show you the ropes, and have you do it yourself — because the more you know how to do on your own, the more success you’ll see.”

— ALEXA BIGWARFE

Choose Your Starting Point

Where Are You Right Now?

Every client starts in a different place. The coaching adapts to you — not the other way around.

Path One

I Need to Finish My Book

You have the expertise. You have the outline — maybe even most of the manuscript. What you don’t have is someone who will hold you accountable, help you work through the stuck places, and keep you moving.

→Accountability structure to actually get it done
→Help shaping your message and positioning
→Guidance on writing your book as a business asset
→Clear milestones so you always know the next step
→A deadline you’ll actually hit

Cher had been circling the same chapters for months before coaching gave her the structure to finish.

Path Two

I’m Ready to Publish

Your manuscript is done — or nearly done. Now comes the part nobody tells you about: the thousands of publishing decisions that can make or break your launch.

→KDP, IngramSpark, and distribution strategy
→Cover design, formatting, and metadata guidance
→Pricing and launch timing strategy
→Keywords and category research
→ARC team and launch team building

AnnMerle came from traditional publishing and had never self-published. Coaching guided her from manuscript to launch without the overwhelm.

Path Three

I Want to Market, Launch & Grow

The book exists. Now you want to get it into the right hands — and turn it into a business engine. You need marketing strategy, audience building, and a plan that actually generates results.

→Book launch strategy and execution
→Email list building and lead magnet development
→Social media strategy (what platforms, what content)
→Building a business around the book
→Monetization roadmap from book to income streams

Nicole came with three active book projects plus a podcast to launch. Coaching became the strategic hub for all of it.

What’s Included

Everything You Need.
Nothing You Don’t.

The coaching package gives you both strategic direction and practical support — so you’re never stuck wondering what to do next.

📞

Private Strategy Sessions

60-minute 1:1 coaching calls held on Zoom. Every session is recorded and saved to a shared Dropbox folder so you can reference it anytime.

🗺️

Custom Strategy Mapping

We build your roadmap together — publishing plan, launch strategy, marketing calendar, or business model, depending on where you are.

🔧

Tools & Resources

Access to a curated library of vetted tools, templates, and resources specific to your needs — so you can implement with confidence between calls.

👥

Team Expert Calls

Dedicated calls with Alexa’s hand-picked specialists. Your coaching package includes credits for direct sessions with her expert team.

✉️

Between-Call Support

You’re not on your own between sessions. Alexa and her team are available to answer questions, review materials, and keep momentum going.

YOUR BUILT-IN EXPERT TEAM

Raewyn

Social media strategy, Instagram growth, and web presence — building your author platform with intention.

How It Works

A Process as Flexible as Your Goals

Every engagement is structured, but nothing is rigid. Here’s how most clients move through the program.

01

Discovery Call — Understanding You

We start with a conversation — no pitch, no pressure. Alexa wants to know where you are, what’s not working, and what success looks like for you. This is how we figure out if it’s the right fit and what path makes sense.

02

Onboarding — Your Full Picture

Before your first real session, you complete a thorough intake so Alexa can come prepared. We gather everything: your goals, your book details, your platform, your business model, and what you’ve already tried. No wasted time on session one.

03

Session One — Strategy Mapping

Your first session is dedicated to building your roadmap. We diagnose where you are, clarify where you want to go, and lay out the specific path to get there. You’ll leave with clarity and a concrete action plan.

04

Ongoing Sessions — Execution & Iteration

Regular sessions keep you moving. We review progress, troubleshoot obstacles, adjust the strategy as needed, and bring in team expert calls when specialized support would accelerate your results. Every session ends with clear next steps.

05

Graduation — With a Business, Not Just a Book

By the end of the engagement, you don’t just have a published book. You have the knowledge, tools, systems, and strategy to keep growing — and a clear picture of what comes next.

Client Stories

Real Clients. Real Outcomes.

These aren’t hand-picked success stories — they’re what happens when the right guidance meets the right commitment.

📚 Self-Publishing · First Time

“

Alexa coached me through my recent self-publishing journey after a lifetime of conventional publishing and I could not be more grateful for her support. As a wise and savvy trail guide, Alexa took me skillfully from decision to decision and from step to step. She helped me to see what decisions were crucial and how other distractions would tempt me off course. She identified a book/cover designer who was simply fabulous and she guided me through the process of setting up my book with online publishers. I am so glad I chose to work directly with Alexa rather than attempting to cull the necessary information from numerous sites. Her bird’s eye view kept me efficiently and effectively on track. Her sense of a timeline was exactly right. And her calm demeanor and wide-ranging knowledge kept my project moving steadily ahead. I highly recommend her one-on-one coaching program if you are serious about getting your self-published book out into the world.

AnnMerle Feldman, Ph.D.

Author, Fierce Over 50 · FierceOver50.com

✍️ Manuscript Completion

“

Working with Alexa gave me the accountability structure I didn’t even know I needed. She helped me get unstuck and finally finish the book I’d been circling for years.

Cher Jones

Coaching Client · Book Completion Path

🚀 Podcast + Business Launch

“

Alexa became the strategic hub for everything — three active book projects, a podcast launch, a bilingual business. The breadth of what she can help with is remarkable, and she brings her whole team with her.

Nicole Stocker-Heinrich

Entrepreneur & Author · Germany · Strategic Partner Client

Your Investment

Three Ways to Work Together

Whether you need a single powerful session or extended strategic partnership, there’s an option built for where you are right now.

Single Strategy Call

One Session · On Demand

$297

60 minutes · no commitment

A specific question, a crossroads moment, or expert perspective before making a big publishing decision. One focused call can change your trajectory.

✓60-minute 1:1 session with Alexa
✓Pre-call intake so we use every minute wisely
✓Session recording delivered to you
✓Personalized action plan and next steps

Book a Single Call

Alexa Bigwarfe

USA Today Bestselling Author · Publisher · Consultant · Speaker

Alexa didn’t set out to build a publishing empire. In 2011, she was a veteran with a counter-terrorism background, pregnant with identical twins and facing a diagnosis that would change everything. When her daughter Kathryn — “Kat Biggie” — lived only two days, Alexa did what many do with unbearable pain: she wrote.

That writing became a blog. The blog became a book. The book became a community, a press, a summit, and eventually — a business. Kat Biggie Press, her publishing house, is named after her daughter. Everything she’s built since carries that origin forward.

Today, Alexa is the founder of Write|Publish|Sell, host of the Women in Publishing Summit, publisher of three imprints, and an Adjunct Professor of Entrepreneurship at the University of South Carolina. She doesn’t teach theory — she teaches from decisions she’s made, mistakes she’s survived, and a belief that your expertise deserves to become something bigger than a book on a shelf.

USA Today Bestselling AuthorAdjunct Professor, Univ. of South Carolina2025 Celine Aziz Legacy AwardWomen in Publishing Summit Founder8+ Books Published3 Publishing Imprints

Common Questions

Everything You Want to Know

How long does the coaching package last?

Most clients work with Alexa for 6 months, but the engagement is flexible. If you need more time — or if life gets in the way — we adjust. Several clients have continued with additional sessions after completing the initial package.

I’m not ready to publish yet. Can I still work with you?

Absolutely. Some of the most valuable coaching happens before publication. Getting your strategy right early — your positioning, your audience, your business model— saves enormous time and money later. If you’re still writing, start now.

Do I need to have a finished manuscript?

No. Some clients come with a complete manuscript. Others come with an idea, a chapter, or a half-finished draft they’ve been sitting on. The coaching adapts to wherever you are. The only requirement is that you’re serious about moving forward.

What makes this different from an online course?

A course gives you information. This gives you strategy, accountability, and a knowledgeable partner who knows your specific situation. Alexa doesn’t give you a playbook built for someone else — she builds one for you, then works alongside you to execute it.

What are the team expert calls?

Your coaching package includes credits for dedicated sessions with Alexa’s vetted team specialists—social media strategy, content strategy, and tech support with Raewyn. These aren’t referrals; they’re part of your package.

What if my goals change during the program?

They often do—and that’s okay. The program is designed to flex with you. If something isn’t working, we change it. If a new opportunity emerges, we pursue it. The strategy is a living document, not a locked-in plan.

How do I know if this is right for me?

The best way to find out is a discovery call. It’s free, it’s low pressure, and it gives both of us a chance to make sure it’s the right fit before you commit to anything. Book directly at katbiggie.as.me.

Ready to Begin?

Your Book Deserves More Than a Shelf.

You wrote the book — or you’re going to. Now it’s time to build the business, the platform, and the impact that should come with it. Let’s figure out your path together.

Book a Call

Questions first? Email info@writepublishsell.co